Monday, December 11, 2006

Mind over your pants!

While shopping in Tokyo's equivalent of Wal-Mart, Donki-hote (As I've written before, a horrible butchery of "Don Quixote"), I came across an item of clothing that seems designed to help a man feel more confident about his, well... member. confident about know...confidence...I mean...about his salute! Or his... flag staff.

Yes... down there!



Ok... now that we're all on the same wavelength, we can start talking about that underwear. Specifically, a very interesting name for the underwear brand. I'm not sure I want to know the ego-crushing story that led some fellow to come up with this name, but I can only suspect that he was stopped at the gate, so to speak. Perhaps after being turned down right after pulling down his pants, our unknown product-designing hero vowed to never be caught with his pants down while his pants were down again.

So, he surely thought to himself.... how could he help build excitement with the ladies???

Well.... naming your underwear appropriately is a good start.

Bonus points for calling "13" a medium.

Now if only they could put a picture of Shaft on this, these underoos would be unstoppable. And they could use the money to launch a whole line of "Mind over matter" products, like "FULL WALLET" jeans or "ROLLS ROYCE OWNER" shirts.

Best bit of trivia: Despite the name of the product, they didn't bother to use a Black Man to pose for the box.

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