#1) Try to make people feel positive about the effect your products / services will have. For example, helping people to feel more attractive or more intelligent is a good strategy for a cl thing store.
2 a) Religious themes match really well with food.
Buddha is a great addition to any restaurant. Be sure to include one that is at least ten to fifteen feet in height.
2 b) Be sure to use a respectful name for your restaurant.
For example, you should choose a part of said religious figure's anatomy that people can feel kinship with. Or just pick the biggest part and go with that.
Seriously... the bar with the big buddha is called "Buttu Trick Bar." Such fun!
The Buttu Trick Bar is in Shibuya, and actually serves tasty, ecclectic food. The "spicy" dishes were rather tasty, though (like much of Japan's spicy food) would be ranked "laughable" out of ten on a world spice scale. The atmosphere was nice, and the staffe were cheerful enough. Prices were in line with what one would expect. After all, Big Buddha Buttu polish doesn't come cheap.
3) If you want to advertise in English... DO find a native speaker to check your advertising copy. If you don't have access to one, then feel free to use everyday examples of English to inspire you.
CAVEAT to #3 above: DO NOT copy the pronouns and sentence structures of native speakers from cell phone emails.
Still... I'll give these guys credit for descriptive language. If Ur Reading this, U ppl, Ur restaurant sounds good. If you want free advice about where to put a few "YO"s into that sign, fire me an email. Oh...I Almost Forgot...You Don't Need All Those Capital Letters.
4) A cock-rock hand signal display is always appropriate in your store front window. Nothing else matters.
5) Protest signs are ok, as are warnings. So are signs promoting ice cream, and those encouraging people to eat their ice cream quickly. If you want, you can EVEN suggest that people take care not to drop thier ice cream. If you still need to go further, make subtle sexual inuendoes to sell your product.
If, however, you want to accomplish all of the above, doing so on a single sign may cause confusion.
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